Top 5 Drawing & Coloring Apps on Unified Platform in Italy, Q2 2022

In the second quarter of 2022, Italy saw impressive performance metrics from the top 5 drawing and coloring applications on a unified platform. Here’s a closer look at their weekly downloads, revenue, and active user trends, based on data from Sensor Tower.

DIY Keyboard 3D from Crazy Labs experienced a notable peak in weekly downloads, reaching over 55K during the week of April 4th. However, downloads saw a steady decline, ending the quarter at approximately 6.2K. Active users followed a similar trend, peaking at around 72.9K in mid-April and gradually decreasing to 19.7K by the end of June.

Pixel Art － Color by Number by Easybrain Ltd showed consistent weekly revenue, averaging around $400. Downloads fluctuated, peaking at 25.8K in mid-April and dropping to approximately 9K by the end of June. The app maintained a strong active user base, ranging between 199K and 247K throughout the quarter.

Phone Case DIY, also from Crazy Labs, had a steady increase in weekly downloads, reaching a peak of around 20.1K at the end of May. Active users showed a positive trend, increasing from 54.7K in late March to approximately 54.9K by the end of June.

Happy Color by Numbers Game by X-Flow saw a gradual increase in weekly revenue, peaking at around $109 in mid-June. Downloads were relatively stable, with a slight peak at 19.9K at the end of March and ending the quarter at approximately 15.9K. The app had a robust active user base, maintaining between 272K and 318K users throughout the quarter.

Pixel Color - Art By Numbers from Finger Interactive Information Technology Co., Ltd experienced a surge in downloads towards the end of the quarter, reaching approximately 20.3K in late June. Active users also saw a significant increase, growing from 26.2K at the start of the quarter to around 35.9K by the end.

For more detailed insights and data, visit Sensor Tower.